The Era Flip Series Tips and Tricks

Era Flip FAQ

Compatible with cold beverages and iced carbonated beverages.

When using with carbonated beverages on an airplane or at high altitudes, pressure will build up inside and may escape through the straw when opening it. To alleviate pressure and prevent this from happening, slowly slide back your SlideSeal™ lid to release pressure.

To open: push the slider back while the magnets take hold and expose the straw.

To close: push the slider forward to move the straw down and cover it for a 100% leakproof seal.

For a regular cleaning, push the SlideSeal™ slider to reveal the soft sip straw and place on the top rack of your dishwasher. Check the bottom pad of your Era Flip to see if the body is dishwasher safe or hand wash only.

While it’s not necessary to deep clean your Flip every single time you use it, the option is there if you like to sip sweet drinks, smoothies, or iced coffee.

For an occasional deep cleaning, all parts are removable and top-rack dishwasher safe. Remove the SlideSeal™ slider by pushing back further from the open position until it disconnects from the lid. With the nub of the SoftSip™ straw facing you, tilt the straw piece to the left to disconnect it from the lid. Turn the lid over and remove the ColdKey™ stainless steel straw by twisting with the tabs until the notch aligns with the vertical grooves; pull down to release the straw. Remove the gasket under the SoftSip™ straw piece and the ColdKey™ straw.

Era Flip 30oz + 40oz lids are interchangeable between sizes. However, be sure to use the ColdKey™ stainless steel straw that fits each specific size, as the 40oz straw is longer than the 30oz straw. The product name and size is engraved into the bottom of the ColdKey™ straw for you to easily identify the correct size.

Era Flip lids and straws are not compatible with original Era Series bodies or other BrüMate products.

To remove the ColdKey™ metal straw for cleaning, twist the straw until the notch aligns with the vertical grooves, and pull down to release the straw.