Introducing the BrüMate MagPack – the soft cooler of your dreams. This leakproof soft cooler uses IceShield technology to keep your drinks ice cold. Shop today!

Now in Primrose, a soft, versatile pink built for everyday carry. Designed for portability, durability, and ice-cold performance wherever you go.

MagPack 24-Can Backpack Soft Cooler | Primrose

MagPack 24-Can Backpack Soft Cooler | Lilac (SHIPS AROUND 11/15/2023)

MagPack 24-Can Backpack Soft Cooler | Graphite (SHIPS AROUND 11/15/2023)

MagPack 24-Can Backpack Soft Cooler | Nightfall Blue (SHIPS AROUND 11/15/2023)

MagPack 18-Can Shoulder Sling Soft Cooler | Primrose

MagPack 18-Can Shoulder Sling Soft Cooler | Nightfall Blue (PRE-ORDER, SHIPS AROUND 12/1/2023)

MagPack 18-Can Shoulder Sling Soft Cooler | Graphite (PRE-ORDER, SHIPS AROUND 12/1/2023)

MagPack 18-Can Shoulder Sling Soft Cooler | Lilac (PRE-ORDER, SHIPS AROUND 12/1/2023)

MagPack 12-Can Shoulder Sling Soft Cooler | Primrose

MagPack 12-Can Shoulder Sling Soft Cooler | Nightfall Blue (PRE-ORDER, SHIPS AROUND 12/1/2023)

MagPack 12-Can Shoulder Sling Soft Cooler | Graphite (PRE-ORDER, SHIPS AROUND 12/1/2023)

MagPack 12-Can Shoulder Sling Soft Cooler | Lilac (PRE-ORDER, SHIPS AROUND 12/1/2023)

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MagPack – Soft Cooler Collection | BrüMate

MagPack Soft Coolers

MagPack 24-Can Soft Cooler

MagPack 18-Can Soft Cooler

MagPack 12-Can Soft Cooler